Pretotyping Tools
In this section we share tools that we and others have found useful for pretotyping. We're just getting started with this, so please feel free to submit your favorite (ideally with an example of a pretotype developed with the tool.)
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Paper, wood, etc. The Palm Pilot pretotype is a great example of how you can test a concept and usage with a simple mockup (a Pinocchio pretotype.)
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Google AdWords, a great way to measure the ILI (Initial Level of Interest) interest in an product before investing to create it.
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Balsamiq is a great tool for visualizing pretotypes–both for yourself and to help convey the message to potential users.
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PrototyperPro by JustInMinds is another great tool for visualizing and making ideas more concrete for yourself and others.
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If you can get over your (mostly unfounded) fears of other people stealing your idea, Kickstarter is a great tool for testing the Initial Level of Interest (ILI) in an idea.
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YouTube is great to help people imagine a product and its uses–even if the product does not exist yet.
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There are many WSIWIG website tools, but Weebly is a personal favorite as a very fast and easy way to create great-looking websites. Perfect for testing landing page ideas, MVP websites, etc.
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If you've tested the Initial Level of Interest in your mobile app with simpler pretotypes and you are ready for an MVP, Corona SDK is another personal favorite for mobile app pretotyping.
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